Scientific Board of Reviewers

The ESIC Market Review Board is an essential body that guarantees the excellence of this scientific publication since the blind evaluation, based exclusively on the quality of the contents and carried out by renowned experts in this area, is the best guarantee to achieve that science progresses, as well as promoting original and valuable scientific production.

Thus, the evaluation of manuscripts by specialists is the fundamental key to select the articles with the greatest impact for the scientific community. This review also allows authors, once their works are evaluated, to have objective reports on their strengths and weaknesses, taking into account external criteria.

All reviews in ESIC Market use the internationally standardized “double-blind” peer review system that guarantees the anonymity of the papers. The process of evaluation of the article, without the author's data, begins with the sending, at least, to two external reviewers (peer reviews) experts in the subject, so that anonymously and independently, they consider its possible publication, taking into account It has the following aspects (in addition to the formal ones): originality, treatment and approach to the subject. Interest and topicality of the subject. Objectives and starting hypotheses. Methodology. Data and materials used. Results. Academic quality. Contribution to knowledge and impact on society. State of the art. Conclusions. Up-to-dateness and number of bibliographical references.

The ESIC Market Review Board is made up of a group of experts in different topics in the field of communication, external to the governing bodies of the publication's Editorial Team. Although some of its members may also be members of the Editorial Board, their independence and anonymity are always guaranteed throughout the evaluation process.

Scientific Board of Reviewers in 2025

Belem Barbosa
University of Porto (Portugal)

José Manuel Bermejo Ruiz
Universidad Rey Juan Carlos (España)

Cristina Blanco González Tejero
Universidad de Alcalá de Henares (España)

Paola Castellani
Unviersity of Verona (Italy)

Carolina Cosculluela
Universidad Rey Juan Carlos (España)

Ricardo Costa Climent
Uppsala University (Sweden)

Cláudia Crespo
Politécnico de Leiria (Portugal)

Rosa Currás-Móstoles
Universitat Politècnica de València (España)

Carlos Devece
Universidad Politécnica de Valencia (España)

Christian Di Prima
University of Turin (Italy)

Ángel Díaz Chao
Universidad Rey Juan Carlos (España)

Manuel Alonso dos Santos
Universidad de Granada (España)

João Manuel Jorge Estevão
ISEG, Universidade de Lisboa (Portugal)

Carlos Ferro Soto
Universidad de Vigo (España)

José Fernando Gallego Nicholls
ESIC Business & Marketing School (España)

Daniele Giordino
University of Turin (Italy)

José Manuel Guaita
Universidad Politécnica de Valencia (España)

Sajid Haider
University Islamabad (Pakistan)

Álvaro Hernández-Tamurejo
Universidad Rey Juan Carlos (España)

Montserrat Jiménez Partearroyo
Universidad Rey Juan Carlos (España)

Rafal Kusa
AGH University of Krakow (Poland)

Cristina Lin Lian
Universidad Rey Juan Carlos (España)

Belén López
ESIC University (España)

María Luisa López Pérez
Universidad de Santiago de Compostela (España)

Analía López-Carballeira
Universidad de Santiago de Compostela (España)

José María Martín Martín
Universidad de Granada (España)

Luis Matosas
Universidad Rey Juan Carlos (España)

Cayetano Medina Molina
Centro Universitario San Isidoro (España)

Vanessa Miramontes Viña
Universidad de Santiago de Compostela (España)

José Luis Montes Botella
Universidad Rey Juan Carlos (España)

Dennis Gabriel Pepple
University of Leicester (United Kingdom)

Ada María Pérez Pico
Universidad de Santiago de Composela (España)

Juan Piñeiro Chousa
Universidad de Santiago de Compostela (España)

José Porfirio
Universidade Aberta (Portugal)

Juan Francisco Prados Castillo
Universidad de Granada (España)

Lara María Quiñoá Piñeiro
Universidad de Santiago de Compostela (España)

Patrícia Isabel Ramos Pego Nunes Tavares
Universidade Católica Portuguesa (Portugal)

Sierra Rey Tienda
Universidad Loyola (España)

Khalil Rhaiem
University of Quebec (Canada)

Lourdes Rivero Gutierrez
Universidad Rey Juan Carlos (España)

Ricardo Rodrigues
ISEG - Lisbon School of Economics and Management (Portugal)

Ana Rosado-Cubero
Universidad Complutense de Madrid (España)

Susana Santos
ISEG, Universidade de Lisboa (Portugal)

José Ramón Saura
Universidad Rey Juan Carlos (España)

Peter Šedík
Slovak University of Agriculture (Slovakia)

Iulian Sorcaru
Unviersity of Galati (Romania)

María Torrejón Ramos
Universidad Rey Juan Carlos (España)

Burak Turkish
Karabük University (Turkey)

Klaus Ulrich
Universidad de Barcelona (España)

Ana Vico Belmonte
Universidad Rey Juan Carlos (España)

Valentin Vittori Romero
Universidad de Santiago de Compostela (España)

Marcos Vizcaino
Universidad de A Coruña (España)

Violetta Wilk
Edith Cowan University (Australia)

Alba Yela Aránega
Universidad de Alcalá de Henares (España)

Alessandro Zardini
University of Padua (Italy)

Cristina Ziliani
Università degli Studi di Parma (Italy)