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Current
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About the Journal
Frequency of publication
Editorial Team
Scientific Board of Reviewers
Editorial Policy
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Recommendations for inclusive and non-sexist language
Information standard
Editorial process
Peer review process
Open access policy and authorship
Archive policy and interoperability
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Vol. 40 No. 133: Num. 2
Vol. 40 No. 133: Num. 2
Published:
01/05/2009
Articles
What generates word-of-mouth in retail contexts
59-93
PDF (Spanish)
PDF
Social network perspective on franchising firms performance
113-132
PDF (Spanish)
PDF
Parentalmediation and attitude towards child and adolescent exposure to the Internet. A marketing approach
161-189
PDF (Spanish)
PDF
Corporate image of the Andalusian rural tourismindustry: a customer perceptions study
209-226
PDF (Spanish)
PDF
To Be orNot to Be Top or Tenure Track Journals?
243-261
PDF (Spanish)
PDF
Books Review: Real People, Real Choices, 6/E. Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.
267-271
PDF (Spanish)
PDF